TaxRise Ads
TaxRise is an online, licensed tax-resolution firm. Fortress was brought on to assist in rebranding efforts to improve conversion for running sponsored ads.
Design System
Ad Iterations
Variations of aspect ratios created for Display, Taboola, Google Demand Gen, Meta, and X.
Email Marketing Iterations
Email Marketing Journey
Two tracks (A, B) over 90 days, tailored to each customer market segment.
day 0
day 17
day 56
day 90
